Clubhouse: the invite-only app everyone’s talking about

Clubhouse – Cancel culture, woke wars, fake news, performative activism… social media has become less social and more soul-sucking.

The Duke and Duchess of Sussex are the latest high profile names to shun the socials. Meghan Markle was apparently the most trolled person in the world in 2019, an experience she described as ‘almost unsurvivable’ and, according to reports, she and Harry have no plans to revive their platforms. But perhaps Clubhouse would suit them better?

A new invite-only ‘drop-in audio chat’ app, Clubhouse is the next big thing with the cool set. Think of it as a digital Soho House meets Raya. Here’s everything you need to know (while you wait patiently for your invite).

What is Clubhouse?

It was launched in spring 2020, at the height of the pandemic, by Silicon Valley types Paul Davison and Rohan Seth. The idea a spokesperson told us is to create “a social experience that is focused on connection, learning, and authentic conversations, where people close the app feeling better than they did when they opened it, because they have deepened friendships, met new people and learned. 

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“The focus is on dialogue and connection, rather than likes or followers.”

Imagine if Ted Talks, Soho House and your favourite podcast platform all had a lovechild, it would be something like this, except on Clubhouse you can be part of the conversation too. A merciful break from our current camera-on, top-up dressing Zoom lives, it’s audio-only because they say: “Voice adds texture and fidelity to conversations that can be lacking in other venues. The intonation, inflection, and emotion that are conveyed through voice allow people to pick up on nuance and empathise with each other.”

Source – https://www.standard.co.uk/